Struggling Train Firm in Japan Turns to Self-Deprecating Humor
Tomas Kauer - News Writer and Moderator 
Choshi, Chiba Pref., Sept. 12 (Jiji Press)--A Japanese local railway operator has seized on its financial difficulties as a public relations opportunity by using self-deprecating humor to attract more tourists to the area. Choshi Electric Railway Co., based in the city of Choshi in Chiba Prefecture, east of Tokyo, operates just one train line, which has resulted in persistent deficits. A...
